Digital Marketing Job Opening – Newtown, PA (Bucks County)

Updated: 2/4/19
Position Title: Digital Marketing Specialist
Location: Newtown, PA (Bucks County, north of Philadelphia)
To Apply: Send your resume and cover letter to bankbound (at) gmail .com

The Digital Marketing Specialist will work within our growing BankBound Digital Marketing team. You will be responsible for managing a portfolio of clients; creating and executing search engine optimization (SEO), content marketing, marketing automation, and digital advertising strategies designed to improve online visibility, increase customer engagement, and grow new business.

Responsibilities:

  • Complete 3-month training program consisting of guided learning, self-learning, online certifications, and assigned readings.
  • Ongoing education of new digital marketing tactics and best practices.
  • Communicating digital marketing strategy, progress, performance reporting, and new ideas directly with clients.
  • Analyzing campaign and competitor data to provide actionable insights and strategy recommendations.
  • Utilize Google Analytics, Tag Manager, and Search Console to effectively track and improve results.
  • Implement SEO best practices on client websites and online properties.
  • Research and manage content marketing campaigns.
  • Build and manage digital advertising campaigns.
  • Build and manage marketing automation for banks and credit unions.
  • Manage web design and development projects.
  • Conduct and present comprehensive online marketing audits as needed for prospective clients.
  • Collaborate with other team members on improving internal processes and tactics.

Requirements:

  • Eagerness to learn continually is a must.
  • Passion for digital marketing.
  • Excellent organizational skills and attention to detail.
  • Ability to multi-task in a fast-paced environment.
  • Ability to work independently and also within a team.
  • Strong proficiency with Excel, Word, and PowerPoint.
  • Experience in a customer service role preferred.
  • Experience in an account management role preferred.
  • Experience with analytics software preferred (e.g. Google Analytics).
  • General knowledge of Google Ads and other online advertising platforms preferred.
  • Creative problem solver.
  • Excellent communication and presentation skills both written and verbal.
  • Ability to hit deadlines.
  • Ability to type at least 50+ words per minute.
  • Bachelors in marketing, communications, information systems, or related major preferred.

Benefits:

  • Competitive market-based salary
  • Generous medical/vision/dental benefits package that includes health savings account and 24/7 telehealth access
  • Quarterly bonus opportunities
  • 401k with employer match
  • Fitness club membership reimbursement
  • Access to nutritional counselor
  • Flexible, casual work environment
  • As much coffee as you can consume