Senior Paid Media Strategist
Senior Paid Ads Manager, BankBound
Helping community banks and credit unions turn ad spend into measurable growth through smarter paid search and social strategy.
Kaitlin Talley is a paid media strategist with more than 10 years of hands-on digital advertising experience. As Senior Paid Ads Manager at BankBound, she builds and manages paid search and social campaigns that help community banks and credit unions reach the right customers and grow deposits, loans, and accounts.
Before specializing in financial marketing, Kaitlin worked at two other digital agencies, where she ran search campaigns for clients across a wide range of industries, including managing the national paid advertising for SERVPRO. Today she combines that agency-level campaign discipline with a working knowledge of the compliance requirements that shape bank advertising.
Kaitlin treats every campaign as an ongoing experiment: test, measure, refine, and put budget where the data says it will perform.
Builds and manages paid search and social campaigns that help financial institutions reach the right customers and grow deposits, loans and accounts.
Ran search campaigns across a wide range of industries at two digital agencies, including managing the national paid advertising for SERVPRO.
Pairs agency-level campaign discipline with a working knowledge of the compliance requirements that shape bank advertising.
